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	<title>Comments on: Dear Diary, Why do I need a blog?</title>
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	<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy</link>
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		<title>By: Crectdraltret</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-326</link>
		<dc:creator>Crectdraltret</dc:creator>
		<pubDate>Mon, 05 Apr 2010 15:11:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-326</guid>
		<description>С нетерпением жду следующих порбликаций</description>
		<content:encoded><![CDATA[<p>С нетерпением жду следующих порбликаций</p>
]]></content:encoded>
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		<title>By: Dutch</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-310</link>
		<dc:creator>Dutch</dc:creator>
		<pubDate>Sat, 20 Mar 2010 03:14:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-310</guid>
		<description>You got a point there. I never thought about it that way.</description>
		<content:encoded><![CDATA[<p>You got a point there. I never thought about it that way.</p>
]]></content:encoded>
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	<item>
		<title>By: Jake</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-309</link>
		<dc:creator>Jake</dc:creator>
		<pubDate>Sat, 20 Mar 2010 02:57:35 +0000</pubDate>
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		<description>Thank you for sharing this. Well done!</description>
		<content:encoded><![CDATA[<p>Thank you for sharing this. Well done!</p>
]]></content:encoded>
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	<item>
		<title>By: glasnost</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-308</link>
		<dc:creator>glasnost</dc:creator>
		<pubDate>Fri, 19 Mar 2010 23:24:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-308</guid>
		<description>Well Done! I Like it!</description>
		<content:encoded><![CDATA[<p>Well Done! I Like it!</p>
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		<title>By: elalloche</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-265</link>
		<dc:creator>elalloche</dc:creator>
		<pubDate>Sat, 06 Mar 2010 03:45:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-265</guid>
		<description>Making money on the internet is easy in the hush-hush world of &lt;a href=&quot;http://www.www.blackhatmoneymaker.com&quot; rel=&quot;nofollow&quot;&gt;blackhat methods&lt;/a&gt;, It&#039;s not a big surprise if you haven’t heard of it before. Blackhat marketing uses little-known or little-understood avenues to build an income online.</description>
		<content:encoded><![CDATA[<p>Making money on the internet is easy in the hush-hush world of <a href="http://www.www.blackhatmoneymaker.com" rel="nofollow">blackhat methods</a>, It&#8217;s not a big surprise if you haven’t heard of it before. Blackhat marketing uses little-known or little-understood avenues to build an income online.</p>
]]></content:encoded>
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		<title>By: Alexander</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-236</link>
		<dc:creator>Alexander</dc:creator>
		<pubDate>Thu, 21 Jan 2010 17:36:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-236</guid>
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	<item>
		<title>By: Karina Tweedell</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-235</link>
		<dc:creator>Karina Tweedell</dc:creator>
		<pubDate>Thu, 21 Jan 2010 09:24:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-235</guid>
		<description>As you mentioned Penelope Trunk, it reminded me of her Guide to Blogging (in case you haven&#039;t looked through it yet)
http://blog.penelopetrunk.com/penelopes-guide-to-blogging/
I follow several blogs maintained by marketing companies. Not sure how much it adds to their authority in the eyes of clients, but at least it helps with their website&#039;s SEO and networking within the field.</description>
		<content:encoded><![CDATA[<p>As you mentioned Penelope Trunk, it reminded me of her Guide to Blogging (in case you haven&#8217;t looked through it yet)<br />
<a href="http://blog.penelopetrunk.com/penelopes-guide-to-blogging/" rel="nofollow">http://blog.penelopetrunk.com/penelopes-guide-to-blogging/</a><br />
I follow several blogs maintained by marketing companies. Not sure how much it adds to their authority in the eyes of clients, but at least it helps with their website&#8217;s SEO and networking within the field.</p>
]]></content:encoded>
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	<item>
		<title>By: Daniel</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-234</link>
		<dc:creator>Daniel</dc:creator>
		<pubDate>Thu, 21 Jan 2010 01:48:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-234</guid>
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		<title>By: Matthew Nelson</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-158</link>
		<dc:creator>Matthew Nelson</dc:creator>
		<pubDate>Thu, 03 Dec 2009 15:37:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-158</guid>
		<description>Lois. Good list of blogs thanks for sharing that, I hope that one day you will find our company blog useful to you. I have to be honest it&#039;s has been a struggle on my end to get my co-workers enthused about doing this. But I believe it is such an important key to our success. I am hoping that by example and through traffic reporting I can continue to make the case as to why we need to be doing this. We need to be sharing why we are experts at what we do, and why people should be trying to find us when they need website development and marketing services. If we aren&#039;t taking time to share and propagate our ideas then what does that say to our potential clients? We need to continue to share our insights and expertise because that is what helps us increase our relevance and accessibility online.</description>
		<content:encoded><![CDATA[<p>Lois. Good list of blogs thanks for sharing that, I hope that one day you will find our company blog useful to you. I have to be honest it&#8217;s has been a struggle on my end to get my co-workers enthused about doing this. But I believe it is such an important key to our success. I am hoping that by example and through traffic reporting I can continue to make the case as to why we need to be doing this. We need to be sharing why we are experts at what we do, and why people should be trying to find us when they need website development and marketing services. If we aren&#8217;t taking time to share and propagate our ideas then what does that say to our potential clients? We need to continue to share our insights and expertise because that is what helps us increase our relevance and accessibility online.</p>
]]></content:encoded>
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		<title>By: chris pearson</title>
		<link>http://www.joyofdirectmarketing.com/dear-diary-why-do-i-need-a-blog/strategy/comment-page-1#comment-149</link>
		<dc:creator>chris pearson</dc:creator>
		<pubDate>Mon, 23 Nov 2009 12:15:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.joyofdirectmarketing.com/?p=542#comment-149</guid>
		<description>Lois I agree 100% with you and the earlier reader comment about the amount of noise and relevancy of most blogs. 
 
There is so much content out there that just doesn&#039;t add any insight or value, but just recycles stuff we already knew or don&#039;t care about.

I follow only a small number of blogs and selectively seek out writers who add some value or fresh insight on a number of topics.

When it comes to DM, I&#039;ve you&#039;re book, Drayton Bird and Ogilvy, and the full extent of my marketing library is probably no more than 2 dozen books. 

It&#039;s quality not quantity I seek, and business blogging unfortunately only seems to service the latter!</description>
		<content:encoded><![CDATA[<p>Lois I agree 100% with you and the earlier reader comment about the amount of noise and relevancy of most blogs. </p>
<p>There is so much content out there that just doesn&#8217;t add any insight or value, but just recycles stuff we already knew or don&#8217;t care about.</p>
<p>I follow only a small number of blogs and selectively seek out writers who add some value or fresh insight on a number of topics.</p>
<p>When it comes to DM, I&#8217;ve you&#8217;re book, Drayton Bird and Ogilvy, and the full extent of my marketing library is probably no more than 2 dozen books. </p>
<p>It&#8217;s quality not quantity I seek, and business blogging unfortunately only seems to service the latter!</p>
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